📚 Customer Discovery, Research & Opportunity Framing
Customer research, interview design, JTBD, opportunity framing, problem definition, Voice-of-Customer, and evidence-backed discovery decisions.
Win/Loss Interview Question Set
Use this skill to create a practical win/loss interview question set that helps a product team get better evidence without leading the user.
Voice-of-Customer Program
Use this prompt to design a continuous voice-of-customer (VoC) program that surfaces real customer voice to the team.
Unmet-Needs Gap Finder
Use this skill to turn messy product context into a useful unmet-needs gap finder with clear reasoning and next steps.
Underserved-Segment Identifier
Use this skill to turn messy product context into a useful underserved-segment identifier with clear reasoning and next steps.
Unbiased Survey Question Designer
Use this skill to create a practical unbiased survey question designer that helps a product team get better evidence without leading the user.
TAM SAM SOM Estimator
Use this skill to builds a defensible TAM/SAM/SOM with named assumptions and ranges.
Switch Interview (Bob Moesta JTBD)
Use this skill to runs a Bob Moesta-style switch interview to surface the real causes of a recent purchase or switch decision.
Survey Design (NPS, CSAT, PMF)
Use this skill to design a survey that gets clean signal without survey fatigue.
Support-Ticket Insight Miner
Use this prompt to turn messy product context into a useful support-ticket insight miner with clear reasoning and next steps.
Single Riskiest Assumption Test Plan
Use this skill to turn messy product context into a useful single riskiest assumption test plan with clear reasoning and next steps.
Research Synthesis (Affinity Mapping)
Use this skill to synthesizes interview transcripts using affinity mapping into themes and surprises.
Research Participant Recruiting
Use this skill to design a recruiting screener and outreach for customer research participants.
Recruiting Screener for Research
Use this skill to turn messy product context into a useful recruiting screener for research with clear reasoning and next steps.
Proto-Persona Hypothesis Draft
Use this prompt to turn messy product context into a useful proto-persona hypothesis draft with clear reasoning and next steps.
Problem-Worth-Solving Checklist
Use this skill to review problem-worth-solving checklist and turn the findings into specific risks, tradeoffs, and next actions.
Problem-Solution Fit Narrative
Use this skill to draft a clear problem-solution fit narrative that frames the decision, evidence, tradeoffs, and recommendation.
Problem Validation Hypothesis Set
Use this prompt to turn messy product context into a useful problem validation hypothesis set with clear reasoning and next steps.
Problem Statement Canvas
Use this skill to turn messy product context into a useful problem statement canvas with clear reasoning and next steps.
Problem Framing One-Pager
Use this skill to draft a clear problem framing one-pager that frames the decision, evidence, tradeoffs, and recommendation.
Problem Definition Pre-Mortem
Use this prompt to turn messy product context into a useful problem definition pre-mortem with clear reasoning and next steps.
Persona Synthesis from Interviews
Use this skill to create a practical persona synthesis from interviews that helps a product team get better evidence without leading the user.
Persona / ICP Definition
Use this prompt to write a behavioral persona (or ICP) anchored in real evidence, not made-up demographics.
Pain-Point Severity Map
Use this skill to turn messy product context into a useful pain-point severity map with clear reasoning and next steps.
Outcome-vs-Output Opportunity Lens
Use this prompt to turn messy product context into a useful outcome-vs-output opportunity lens with clear reasoning and next steps.
Opportunity-to-Bet Decision Memo
Use this skill to draft a clear opportunity-to-bet decision memo that frames the decision, evidence, tradeoffs, and recommendation.